Monday, February 13, 2017

Added Value Information...

Watching all the various local weather programs today left me with the following impressions.  Every station presented very well the Storm Prediction Center’s severe threat for Tuesday night.  Every station had the same time line based on the local NWS office.   Every station presented the same risk threats (Winds, hail, iso. tornadoes), however, what I didn’t hear much of was…this is what I think.    One of the things I took great pride in during my broadcast career was giving MY added value to either the SPC or NHC or NWS forecasts.   Did I “buy into” their forecasts?  Or did I think there could be another scenario  that was possible that would lessen the threats to us?   With our next severe threat coming so close to last week’s tornadoes, I would rather see the weathercasters focusing more on why this next threat should not be like last week’s instead of hyping that it will happen again.   Personally I see the upper disturbance over New Mexico weakening as it moves our way with strong storms developing over Texas BUT losing strength as they reach us.   I would make sure I hyped the FOX 8 Weather App so that IF severe weather did develop, the App would alert you well before danger arrives.   I would stress that adult children make sure their parents have downloaded the weather app & even help them down load it.  It really is our first line of defense super ceding NOAA Weather Radio & local Radio & TV alerts.  So watch your favorite weatherperson tonight & tomorrow and see if they add any additional information, like I think, or I believe.   Bruce Katz did that on his programs and David will tell you what he thinks too.  That’s what I want in my weathercaster & so should you.

 

Speaking of added value, the management at FOX 8 (in their infinite wisdom!) has decided to retain me as their Hurricane Consultant for another season.  I will be on call for any named storm that enters the Gulf.   My motto has always been KNOWLEDGE + EXPERIENCE = TRUST.   We at FOX 8 will continue to earn your trust.  Stay tuned!

2 comments:

Pompo/Webmaster said...

I'm very happy to hear Fox8 has the common sense of keeping you as their hurricane consultant for another year!

Blake said...

Glad to hear.